About the firm
A boutique China advisory firm
Built for the China situations where independent, operator-led judgment changes the outcome.
Why we exist
China decisions are hard to get right from outside the market
China is increasingly central to global investors, international companies, technology firms and supply chains. Yet China-related decisions routinely suffer from:
- Information asymmetry
- Rapid market change
- Difficulty interpreting competitors
- Disconnect between strategy and execution
- Differences between Chinese and international business environments
We exist to help clients navigate exactly those situations — with analysis that leads to a decision, and support that reaches execution when needed.
What we are
Independent, commercial, operator-led
No products to sell
We provide an independent perspective rather than selling software, implementation or financial products.
Decisions, not reports
We focus on decisions that affect the business, not analysis for its own sake.
How business runs
We combine strategic analysis with people who understand how businesses actually operate.
Both sides
We understand the Chinese business environment and the expectations of international investors and companies.
Direct involvement
Clients work with experienced senior professionals, not a fully delegated junior team.
Confidential by default
Investment, strategy and operating matters often require confidentiality and judgment.
Founder & Managing Partner
[NAME]
[NAME] is the founder and managing partner. He has spent [YEARS OF EXPERIENCE] years across engineering, consulting, operating, founding and investing, with extended experience in China and [COUNTRIES / MARKETS].
Prior roles include [PREVIOUS COMPANIES] across [INDUSTRIES]; [BOARD EXPERIENCE] board experience; [INVESTMENT EXPERIENCE] direct investment and diligence experience. He established the firm to give investors and management teams a senior, independent China perspective.
The founder is one component of the firm's credibility — not the product. The firm's capabilities, methodology and client work carry the engagement.
Have a China-related situation you need to think through?
Tell us briefly what you're dealing with.